Our Legacy
At Huma®, we diligently carry forward our vision and mission of inspiring growth with humic solutions. Our company conducts humic harvesting operations in Idaho and New Mexico, allowing access to top quality raw humic gifted to us by Mother Nature. For the past five decades, and for many more years to come, we have pledged to continually explore humic substances and share our science-backed research and innovations with the world through our products and technologies.
Huma Brand Pillars
The brand Huma stands on three strong pillars of Humanity, Environment and Technology. We believe these three pillars combine to create an equilibrium that guides us in creating cutting-edge humic solutions to serve people across the world.
Humanity
We believe that nature and humanity go hand-in-hand. We strive to serve the world with exceptional humic solutions that can revive plants, soil and water – three essential elements of life.
Environment
Our products are created with naturally occurring raw materials. To express our gratitude, and in our effort to give back to Mother Nature, we opt for environmentally friendly practices in everything we do.
Technology
We are committed to continuous innovation. Our scientists are exploring humic substances to discover advanced solutions to combat ever-evolving agricultural and environmental challenges.
Explore Huma
Featured Blogs
This Week in Ag #41
This is American agriculture’s big week – Thanksgiving! Our celebration of food takes center stage on family dining tables from sea to shining sea. Not only do we honor the 1% who currently feed us, we also reflect upon the many contributions of the original American agriculturalists, our Native Americans. For starters, they saved the Pilgrims from starvation during their first years in the New World. The Wamponoag tribe utilized their famous “Three Sisters” cropping practice: corn, beans and squash.
This Week in Ag #40
I’ll never forget the sage words an old farmer told me when I announced my intention to start farming in the late 1990s. I explained that I was not leaving my marketing job and that I was also doing a fair amount of freelance consulting work. He told me, “It’s funny how many other jobs you need...
This Week in Ag #39
Clocks turned back one hour in most of the country over the weekend (a notable exception was Arizona). There’s a popular belief that daylight savings time was intended for farmers. Agriculturists are, of course, infamous early risers, said to awaken with the roosters to do their daily chores. Contrary to popular belief, the idea to “fall...