This Week In Ag #92
11.19.2024 Fred Nichols

This Week In Ag #92

Should regenerative agriculture resemble a Chinese menu, where you freely pick and choose the ingredients you want to include or eliminate from your entrée, rather than taking a holistic approach? That depends on your perspective of regen farming.

This Week In Ag #91
11.12.2024 Fred Nichols

This Week In Ag #91

There’s a new sheriff in town. Or at least an old one returning. And there’s new leadership in Congress. So how will the election results impact agriculture?

This Week In Ag #90
11.05.2024 Fred Nichols

This Week In Ag #90

The year was 1984. It was totally awesome. Ronald Reagan had just carried 49 states to win re-election. Purple Rain reigned over the air waves. Daniel-san had defeated Cobra Kai (well, for the first time). Steve Jobs introduced a little...

Fred Nichols’ Insights on Microbiome and the Biologicals Boom
10.31.2024 Fred Nichols

Fred Nichols’ Insights on Microbiome and the Biologicals Boom

Recently, CropLife interviewed several industry experts, including Huma’s Chief Marketing and Chief Sales Officer, Fred Nichols, to discuss the rapid growth of biological products in agriculture, including biostimulants, biopesticides, and biofertilizers. Fred answered important questions about the microbiome’s role in...

From Afterthought to Essential: Fred Nichols on the Micronutrients Market
10.31.2024 Fred Nichols

From Afterthought to Essential: Fred Nichols on the Micronutrients Market

In a recent interaction with CropLife, Fred Nichols, Chief Marketing and Sales Officer at Huma, shared his views on the micronutrients market. His key thoughts were featured in a special report that highlights how these essential nutrients are rapidly gaining...

This Week In Ag #89
10.29.2024 Fred Nichols

This Week In Ag #89

Scary season is upon us. This week our doorsteps will be invaded by legions of mini goblins. Their biggest fear is receiving candy corn in their baskets. But what about farmers? What’s scaring them this Halloween?

Stories from the Field: Why I Switched to MicroHumic® OM for Seed Lubrication
10.23.2024 Cory Ritter

Stories from the Field: Why I Switched to MicroHumic® OM for Seed Lubrication

As a farmer and ag salesman at Huma, I’m always on the lookout for products that can make farming easier and more efficient. That’s how I first came across MicroHumic® OM at the 2024 Commodity Classic, right after I joined...

This Week in Ag #88
10.22.2024 Fred Nichols

This Week in Ag #88

No month is more associated with a crop than October is with a certain orange orb. That’s why it’s #NationalPumpkinMonth. Pumpkins are the centerpiece of the booming $1.25 billion US agritourism industry. You-pick pumpkin patches are a main attraction, providing family...

This Week in Ag #87
10.15.2024 Fred Nichols

This Week in Ag #87

Seasonal migration isn’t just for the birds. Or the snowbirds heading to Arizona. Some of nature’s most majestic and essential creatures are now making their way southward: butterflies. These winged beauties are prolific pollinators of crops, landscapes, wildflowers and gardens. Three-quarters of...

This Week in Ag #86
10.08.2024 Fred Nichols

This Week in Ag #86

Yesterday was #WorldCottonDay. That’s a fitting title, considering how creating the world’s most popular fabric is truly a world endeavor. Cotton is a crop mostly grown in Asia and the Americas, whose end products are mostly designed in Europe and...

This Week in Ag #81
09.03.2024 Fred Nichols

This Week in Ag #81

“They haven’t been farming it as long,” was the response my western Illinois-based Grandpa would offer when confronted with news of success stories coming from the west (a region he defined as across the Mississippi River, less than 50-miles from his...

This Week in Ag #80
08.27.2024 Fred Nichols

This Week in Ag #80

Memories awoke recently when I added a Versatile 4WD to my toy tractor collection. It’s a relic of a by-gone era, when thick clouds of smoke bellowed across the Prairies and Plains as steel blades turned the soil. In the...